Privacy Policy

1. Information We Collect

We collect information about you in three ways: information you provide, automatically collected information, and information from third parties.

1.1 Information You Provide

• Account Information: When you register, we collect your name, username, age, email address, phone number, and password.
• Profile Content: Your profile picture, biography, and any text, images, or videos you upload to the platform.
• Creator and Seller Verification: To set up a shop or monetize content, you must provide government-issued identification (e.g., Ghana Card, Passport), tax registration numbers, and physical business addresses.
• Payment and Escrow Data: We collect banking details, mobile money numbers (e.g., MTN MoMo, Telecel Cash, AirtelTigo Money), and transaction histories necessary to process payments and hold funds securely until delivery confirmation.
• Customer Support: Information you provide when you contact our help center or report a dispute.

1.2 Information Collected Automatically

• Usage and Device Info: IP address, device model, operating system, unique device identifiers, language settings, and app crash reports.
• Behavioral and Content Data: Videos watched, live streams viewed, items clicked, items added to cart, and search queries within the app.
• Location Data: With your permission, we collect precise or approximate GPS location data to optimize delivery services and show relevant local products or creators.
• Cookies and Tracking: We use cookies, web beacons, and pixels to remember your preferences and analyze platform traffic.

1.3 Information from Third Parties

• Social Media Sign-Ins: If you link your account to other social networks, they may share profile and contact information with us.
• Logistics and Delivery Partners: Third-party couriers provide tracking updates and delivery status confirmations.

2. How We Use Your Information

We use your data to power a highly personalized, secure, and interactive social marketplace. Specifically, we use it to:

• Provide and Improve the Services: Maintain your account, stream live videos, process shopping orders, and enhance user experience.
• Operate the Escrow and Trust System: Hold purchase funds securely, verify tracking numbers, and release payments to sellers only after a customer receives their order.
• Personalize Content: Deliver customized algorithms, product recommendations, and targeted advertisements matching your interests.
• Prevent Fraud and Ensure Safety: Detect fraudulent transactions, block scammers, enforce our Terms of Service, and verify the identity of merchants.
• Communicate with You: Send push notifications for order updates, account security alerts, and promotional announcements.

3. How Your Information Is Shared

We do not sell your personal data. We share your information only under the following circumstances:

• Public Content and Network Display: Your profile details, public videos, live streams, and product reviews are visible to all users across the platform.
• Between Buyers and Sellers: When a transaction occurs, necessary delivery details (name, shipping address, phone number) are shared with the merchant and fulfillment partners to execute delivery.
• Service Providers: We share data with trusted vendors who perform operational services on our behalf, including payment processors, mobile money network operators, cloud hosting providers, and customer service tools.
• Legal and Regulatory Compliance: We may disclose your information to law enforcement, regulators, or judicial bodies if required by law or to protect the safety, property, and rights of our users or the platform.
• Corporate Transactions: In the event of a merger, acquisition, asset sale, or restructuring, user information may be transferred to the acquiring entity.

4. Data Security and Escrow Protection

The security of your personal and financial information is our priority.

• We implement robust physical, technical, and administrative controls (including SSL/TLS encryption) to guard your account information against unauthorized access, loss, or disclosure.
• Financial data tied to our delivery-based funds-hold mechanism is processed in compliance with applicable local financial regulations and payment card industry standards.
• While we strive to protect your personal data, no internet transmission or digital storage method is 100% secure. We encourage you to use strong passwords and avoid sharing your account credentials.

5. Your Privacy Rights and Choices

Depending on your jurisdiction, you may have specific rights regarding your personal information:

• Access and Correction: You can view and update most of your account information directly within the app settings.
• Data Portability: You may request a copy of the personal data you have provided to us in a machine-readable format.
• Data Deletion: You can request the deletion of your account and associated personal data at any time via the app settings. Some information may be retained for legal, financial, or dispute-resolution obligations (such as ongoing escrow disputes).
• Marketing Opt-Out: You can disable promotional push notifications or emails through your device settings or the unsubscribe link in communications.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, resolve disputes, enforce our legal agreements, and comply with statutory financial record-keeping laws. When data is no longer required, it is securely deleted or anonymized.

7. Children's Privacy

Our Services are intended for individuals who are at least 13 years old (or older, depending on local legal age minimums). We do not knowingly collect personal information from children under this age. If we discover that a child under the minimum age has provided us with personal data, we will immediately terminate the account and purge the data from our servers.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, platform features, or legal requirements. When updates are made, we will revise the "Last Updated" date at the top of the policy and provide notice through the platform or via email before the changes take effect.

9. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact our Data Protection Team at:

360kart Marketplace Ltd.
Email: contact@360kartpro.com
Address: Accra, Ghana